Welcome to Character-in-Action

You have entered a land where Character rules. You may have planned to visit, or you may have stumbled across our border. Either way, we welcome you, and hope you will enjoy your stay.

Teachers find exciting Character Education materials here. From purpose-written books to attention-getting lesson plans to unusual activities and songs – we provide a wide range of helps. Join a Preferred Membership program, or order a la carte. Either way, we will partner with you in teaching character to any age.

Parents, business people, and community leaders use our materials to train those for whom they have responsibility. Others use them for personal character building. Take time to look around and, if you don’t see what you need, contact us.

Featured Blog Posts

  • toothpaste

“Taming the Toothpaste” Object Lesson

NOTE: This lesson offers multiple opportunities. Use it to address such character concerns as these, to name a few:

  • name-calling, unkind or cruel talk, and gossip
  • self-control
  • kindness
  • respect
  • compassion

This lesson works well as either demonstration or hands-on. Choose the one that fits your time constraints and location.

Demonstration – requires toothpaste, a paper plate, and toothpicks.

– Show a tube of toothpaste. It need not be a full or fresh tube, but be sure it has several inches of toothpaste left in it. Colorful toothpaste is showy, but white can convey the lesson.

– Place the toothpaste on the table with the plate.

– Talk briefly about nice words and mean words. Ask listeners to show with silent faces how they feel when someone says nice words to them or about them. Then […]

  • teacher_vs_problem_students

Teachers – What You Can Do about Problem Students – Part 1

Monday morning, and hallway noise threatens to blow out your smart phone’s volume meter app. You glance at the clock. Precisely four and a half minutes until that classroom door swings open and that noise surges into the room, sucking you into its agitated vortex.

The mere thought of that cyclone begins to twist you out of shape. You try to smile, but your brain bullies you with an inner vision of yourself veering off into an unending void, tormented forever by raucous, badly behaved problem students.

The door flies open, and you order a smile to perform, but it shows no inclination to obey.

Two boisterous students engage in a shoving match, intentionally trip other students, and cross the room. A tripped student throws punches at the […]

  • teacher_vs_problem_students_02

Teachers – What You Can Do about Problem Students – Part 2

As a teacher, you often wonder what you can do about problem students. You may have received counsel to be a friend to problem students. A colleague may have assured you that kindness will solve the problem. Maybe a superior warned you that you had to get a handle on the situation. To date, however, you have succeeded in little more than increasing frustration.

Teachers, if you ask what you can do about problem students, you may be looking at the wrong side of the coin. Flip it over. The question you want to ask is not what you can do about problem students, but what you can do to become a solution teacher.

In this article series, we examine three steps you can take to become […]

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Teachers – What You Can Do about Problem Students – Part 3

Teachers who ask what you can do about problem students, take heart. Despite your own experience in the past – despite what others may have told you – there are indeed things you can do about problem students. The question you want to ask is not what you can do about problem students. You want to ask what you can do about becoming a solution teacher.

The first two parts of this article series looked at two of three character traits you will want to build to become a solution teacher: respect and love. You can review those here.

In this final article, we turn to a third vital character trait for teachers:

RESPONSIBILITY – Students of all ages jump quickly to attribute fault to others. […]

Preferred Membership Options

You get great benefits when you join our Preferred Membership. A wealth of ready-to-use materials is yours to download and print immediately. It’s easy! It’s fast! You save money and time! Simply click on the tabs below and compare our five (5) membership levels. Then choose the one that fits you best, and get started today.

Your “Character-Trait-of-the-Month” membership allows you to access a full 96 different, captivating lessons covering 24 character traits! Use each ready-to-teach lesson as is, or cater it quickly to a specific age group from preschool through middle school. You can teach one character trait each month for two full years without repeating a single lesson. Of course, most students aren’t in class more than nine or ten months each year. By the time you need to repeat, students will have forgotten the exciting stories, the full-color pictures, the assignments, and the activities. YOU will be remembered, though, as the teacher who makes Character Education an exciting class every week.
Christian Character-Trait-of-the-Month” membership gives you access to 96 attention-holding lessons with Bible stories and Christian applications. You cover four facets each of 24 specific character traits from a Biblical standpoint. Lessons are ready to use “as is”, but may also be catered to your specific age group. Membership provides everything you need to teach one character trait monthly for two full years without repetition. When you start again, the exciting stories, full-color pictures, assignments, and activities will appeal to students at a new stage of life, and YOU’LL be remembered as the teacher who makes Character Education exciting!
You will have the tools, with our extraordinary “Prevent Bullying Program” membership, to prevent, reduce, and even eradicate bullying! Each time you present one of these motivating, out-of-the-ordinary lessons to young people, you seize an ugly block from the bullies’ fortress wall and fill the breach with a solid block of character. Using downloadable, ready-to-use lessons that are proactive rather than reactive, you conquer the fortress and destroy bullying! Whatever age group you teach, in a public school, in a private school, in the community, or at home, this membership can help you instill strong character traits that kill bullying at its roots.
You get something in our “Basic Level” membership that you can’t buy anywhere else. Along with amusing videos, great lesson plans, activities, service activities, hundreds of articles, and much more, you get a CHARACTER BUILDERS’ eCOURSE! For six (6) months, a weekly lesson on character building will be delivered to your e-mail in box at no extra cost. This eCourse gives you an abundance of background material on individual character traits. You will find that you better understand the traits you teach. You will strengthen your own character, too. As your students see your character growing, what will they do? Many will follow your example.
You will be “THE BEST” teacher or parent with our highly popular “Character Companions Level” membership. Children in the 3-to-8-year-old age group simply adore the thirteen (13) exciting books, the songs, the full-color picture charts, the crafts, the activities, and – well, everything you get here! This is an elementary teacher’s “go-to” membership for a complete, downloadable Character Education program. A downloadable teacher’s manual accompanies each downloadable-and-printable 32-page book. You get a fully annotated text, song sheets, seat work, assignments, and even tests. Oh, and you can download the songs in MP3 format so your youngsters can sing along!

Browse Our Main Categories

Character Books

With Aristotle, we see story telling as the most effective teaching method, and offer character-teaching stories. Learn More >

Character Catalog

If you aren’t sure what book you need, browse the catalog. If you already know, order it quickly. Learn More >

Character Blog

You’re bound to find a hot topic in our blog, designed to convey information and stimulate conversation. Learn More >


Preferred Membership is a deliberate, thoughtful choice to be the best character builder you can be. Learn More >

Why Choose Us

  • You save time, energy, and money because we do most of the work for you!
  • You get the absolute results you need because we communicate absolute values!
  • You get materials that are all prepared by a career teacher/principal/published author!
  • You get thoroughly tested materials that are used successfully at every grade level!
  • You get a thought-provoking program that encourages 66 rather than a mere 6 traits.

What Customers Say

I was very excited to discover your program. The animals are cute, the lessons well planned. It is exactly what I was looking for to teach character to my children. We love the books and I have already begin recommending them to my friends! Thank you for this awesome opportunity!.
C. Foronda, New Zealand
I am particularly impressed with the beauty and richness of the language of your series. Rich, colorful imagery and warmly personalized narrative combine with natural dialogue to engage and delight the reader. … little animal characters romp across the pages with a vibrancy, verve and a level of reflection, easily modeled by young audiences.
Dr. P. Noda, Eastern Michigan University
I really enjoyed your books and the message they provide students. They can be such a wonderful resource for me in the future. It seems that character education is not being taught at home anymore and it is left up to the schools to implement programs.
C. Newby, Kentucky
I have reviewed many websites and libraries reviewing materials on Character Education. I was really impressed by the information your site had and the material and resources available. I would like to be able to use this information and then promote it to area schools here in our area because like I said, good resources are hard to come by!
S. Whitley, North Carolina teacher
I just finished reading the books and they are wonderful. —just what we need for Character Counts! Thanks!
O. Saupe, Sicily - elementary counselor